Why Traditional Financial Advice Fails Women — And What a Better Future Looks Like

Most financial advice was built by men, for men — and women have been expected to simply adapt. Spoiler: we haven’t, and we won’t.

In this conversation with Lacy Garcia, founder & CEO of Willow, we get real about:

Why women are about to control two-thirds of U.S. wealth

How the industry talks about money vs. how women actually make financial decisions

What women really want from financial advisors (hint: it’s not alpha charts)

The messy middle of the industry finally changing

What holistic planning really means beyond the buzzword

How to know if an advisor is actually for you — or just painting everything pink

This is the perfect January reset if you’ve been feeling like financial advice wasn’t built with your life in mind. Because the truth is, women are already reshaping the future of wealth — the industry is just catching up.

Learn more about how my firm, GWA Wealth works with women who want to take control of their money.

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Keep the conversation going on Instagram @everyonestalkinmoney

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